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As a series of full screen cell phones with virtual keyboards suck up the smartphone market share, Blackberry has no intention of backing up. Instead, they have the Blackberry Storm 3 as an answer to the likes of the iPhone and full screen HTC models. The Blackberry Storm 3 has a full screen display and a virtual keyboard that replaces its long-standing physical keyboard.

Judging from the capabilities and functions in the Storm 3, it seems that Blackberry has intentions of deviating from its focus in business phones and expanding into the multimedia smartphone market. One thing that remains consistent though, is the trademark design of the Blackberry. The Storm 3 looks identical to its predecessor (Storm 2) with its warm curves and black color. It is, however, slightly taller, slimmer and much younger.

Blackberry fans will cheer when they find out that the new Blackberry Storm 3 comes with the Blackberry 6 OS that they have been looking forward to. The Storm 3 runs on a 1Ghz processor that will support the intensive demands of the 6 OS. Such demand can come from the Social Feed application. This application serves to provide mobile social networking capabilities to the Storm 3. Users are now able to view their RSS feeds, instant messages and FB/Twitter updates on a simple timeline. Aside from the social capabilities, there is another reason to celebrate – RIM has included a new web browser in the OS 6. This web browser accurately renders HTML websites, which solves a huge problem for most BB users.

A friendlier interface will easily be noticed when you turn on the Blackberry Storm 3. This customizable graphical-interface comes with a set of modern icons that replace the outdated ones. As a result, the Storm 3 will easily appeal to a wider range of people that includes young adults.

The AMOLED 3.7 inch capacitive touchscreen came is an unexpected surprise. This signifies a huge leap in the display technology offered by Blackberry. Nevertheless, it is a joyful experience viewing images and videos on the large and vibrant screen. The 8 megapixel camera also produces great image quality with hi resolutions.

The Surepress technology that was first introduced with the Blackberry Storm w is retained in the Storm 3. The unique clickable displays ensure that accidental typing does not occur easily. This innovate technology has been proven to largely reduce the downsides of full-screen Blackberry cell phones.

RIM has undertaken applaudable steps to ensure that Blackberry users get their well-deserved entertainment. The modern interface also shows that Blackberry cell phones are not irrelevant and will be around for years to come.

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Getting into the Android game fairly late, LG continues to explore this territory with the new LG GT540. It has been given the easier to remember name of Optimus. Taking the next step onward from the GW620, the Optimus is similar in many ways, limiting development costs. The customer is sure to benefit from this in a mid-priced smartphone. The Optimus offers a QWERTY keyboard option that makes typing easier than using word/T9 functions. Though not the smallest handset available on the market, it is still reasonably sized at 109 x 54.5 x 12.7mm. Most pockets will easily accommodate the phone, and you won’t feel weighed down because of the Optimus’s lightweight plastic construction. Light curves are fashioned from the plastic shell, presenting a sleek, smooth appearance to the phone. Featured prominently on the front of the LG Optimus is the robust 3-inch resistive touch screen. Although not a capacitive touch screen, the one installed on the Optimus is still accurate and responsive. The handset will assuredly perform texting duties just like any other. The TFT display is presented in HVGA resolution, which is something many phones in its price range cannot match. Images are supported capably with a 320 x 480 pixel resolution and 256K colors. Two types of home screens provide variety to the Optimus. One screen is the familiar, staid version seen on other Android-powered device and the other is an LG customized version. The customized home screen can be adapted to feature buttons on the bottom of the screen that allow messaging access at any time. Widgets, folders, and shortcuts can also be placed on this screen. In addition to being able to create anywhere from three to seven home screens, themes can be completely changed on all of them. Some smartphone models aren’t known for battery life, but this is not the case with the Optimus. The phone comes with a 1500mAh lithium-ion battery rated at 500 standby hours and up to 7 hours and 20 minutes while talking. Not many other smartphones can boast such numbers. Of course, the LG Optimus comes packed with miscellaneous features that will please the user who is looking to enhance the smartphone experience. On the Optimus you will find an alarm clock, world clock, voice recorder, personal organizer, a dedicated Youtube plug-in, a PDF viewer, and scads of other handy applications. The LG Optimus may be a comparatively entry-level Android phone, but the ease of use works to its benefit. Those new to Android technology will not be left frustrated and experienced users will find plenty of features to keep them happy.

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Since around the end of August 2010 there has been a lot of hubbub surrounding Sony Ericsson and a large number of rumors have surfaced concerning the potential combination of a gaming medium and a smartphone all based on an Android platform. It has been no secret that Google have been engineering their operating system to be better able to cope with games and this has made it the perfect operating system for Sony Ericsson to release their latest handset. As of March 2011, the Xperia Play, Playstation certified gaming smartphone will hit the shops.

What is quite obviously apparent now is that the Xperia Play has caused quite a stir in the smartphone world as it could be the start of something new, a new direction for smartphones and mobile gaming and also the development of other technologies, all depending on the success of the handset. However, Sony Ericsson is well aware of the failure of Nokia’s attempt to break open this sector with the N-Gage, which was ultimately poorly timed and inadequately supported. Things have changed a lot since then though, and with the continuously increasing success of downloadable applications and games for mobile formats, the timing for this kind of device may not get better.

Powering this machine is an important point to consider as with mobile gaming a strong foundation of hardware is needed before you even start optimizing games to be compatible. Luckily the Xperia Play looks like it will be able to compete with the top of the bunch in terms of frame rates and computing ability with its 1GHz Qualcomm Snapdragon processor and an embedded graphics processing unit made by the same company.

On top of the amazing ability of the hardware specifications, the Xperia Play is quite an accomplished handset with the latest version of the Google Android OS, version 2.3 or Gingerbread, and great navigational menus similar to the Playstation Portable interface. Additionally it comes with an impressively capable five megapixel camera, though the one drawback is that it is incapable of recording high definition video.

Ultimately it is very common for hybrid devices that try to do more than one thing end up not being able to do anything particularly well and fail because of this. However, the Sony Ericsson Xperia Play does not seem to be showing any of those characteristics and it is quite clear that it is a formidable device and could very well pave the way for the future of mobile gaming, changing the sector as we know it.

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